CopCar

Heypenny

Heypenny came to us with an idea for a video for their new single CopCar. They came to us with a really weird idea. A really weird, complex idea. We helped them refine and make the idea, unintentionally, more complex, and then made the idea real.

For the first time in a video for us, the pre and post production was the majority of the work. A 2.5D pre-visualization animation was created to plan and orchestrate all the shots and how the video all fit together so that nothing would be missed. Then, following the two-day shoot was two months of editing.

Direction

Joey Ciccoline / Paul Padgett

Concepts / Writing

Ben Elkins / Paul Padgett / Joey Ciccoline

Photography

Joey Ciccoline

Editing

Joey Ciccoline

Robot Suits / Deer Animation Cutouts / Set Construction

DJ Murphy

Cast

Heypenny

Special Thanks

David Bean for letting us use his studio

Copyright 2009 Paper Beats Rock